Pixie Payroll Services
Case Studies, WordPress

Transforming the Pixie Payroll Website

Meeting Pixie Payroll Services

Pixie Payroll Services is a local Payroll Bureau based near Helston, Cornwall, run by Kellie Burslem. I met Kellie a few weeks ago at a networking event and arranged to get together with her to talk about her website.

Kellie had an existing website but had been receiving feedback which suggested that it needed improving in a couple of areas:

  1. Design – the existing design was too informal and wasn’t giving the professional impression that she needed.
  2. Structure – the existing site was one page, which was limiting the scope for providing information about her services and optimizing the site for search engines.

I agreed with Kellie that we would tidy up the layout of the site to give a more professional feel, whilst keeping Kellie’s personality, and that I would split the content into separate pages.

The Transformation

We started by selecting a new WordPress Theme for the website. The Forefront theme by WooCommerce was the ideal starting point as it has a very professional feel and arranges the home page content in a way that is perfect for a business offering services.

We installed Forefront and created a child theme for it. When working with WordPress themes a child theme allows you to make customizations to the layout and styling without touching the original theme. By working in this way we could a colour scheme to complement Pixie Payroll’s branding and bring in design elements to give the site personality.

As far as the structure goes, rather than one page with all the content, we’ve broken it down into Home, About Me, Services (further broken down by service) and Contact Me, and also introduced a Blog so that Kellie can add useful articles and her news to the site.

The Result

Pixie Payroll ServicesWe are thrilled with the resulting site. The website has a very pleasing look and is much easier to navigate and find out about the services that Pixie Payroll offers. And Kellie has been getting some great feedback on the site. It’s also worth mentioning that the site has a responsive mobile-friendly layout so works well whether you’re on a desktop, laptop, tablet or smart phone.

Have a look for yourself: www.pixiepayroll.co.uk

What Now?

It’s been lovely working with Kellie and we will be continuing to help her develop the Pixie Payroll website further in the coming months. As part of the work on her site we have moved her to our web hosting and domain name management service so that we can offer full support for her site, and we will be keeping the website backed up and WordPress fully updated so that it will continue to run smoothly over time.

What Kellie says about working with us

“I had a website before I met Emily at a networking event but it wasn’t really working for me. I made an appointment to see Emily and I am so glad I did, she is so friendly, professional and nothing is ever too much trouble. Emily has transformed my website – it now looks fresh and easy to use. I would highly recommend Webfooted Designs, the team now look after my website and all the maintenance.”